Brand Manager Lead - Madrid

From Morgan Philips, we are looking for a Brand Manager Lead for a leading company in the pharmaceutical sector.

Main Responsibilities

• Lead the local brand strategy, ensuring alignment with country objectives, local regulations and internal procedures.
• Adapt and implement global and regional strategies into local marketing plans and executable tactics.
• Translate brand strategy into marketing campaigns, projects, promotional tools and digital initiatives.
• Coordinate national and regional projects, congress participation, events and scientific meetings.
• Support and collaborate closely with Medical, Sales and cross-functional teams to ensure effective execution.
• Contribute local market insights to regional and global teams and act as a key point of contact for global initiatives.
• Build and maintain strong relationships with key medical experts and stakeholders.
• Manage the brand budget, ensuring efficient allocation of resources and cost control.
• Track campaign performance and brand KPIs, monitor market trends and competitive activity.

Skills & Qualifications

• University degree required; Master’s degree in biotechnology, business, marketing or a related field strongly preferred.
• Minimum of 7 years’ experience in the pharmaceutical industry in Spain in commercial and/or marketing roles.
• Proven success in commercial and market access activities for biopharmaceutical products.
• Demonstrated experience working in cross-functional and field-based teams.
• Strong strategic thinking, analytical capability and results orientation.
• Excellent written and verbal communication skills.
• Strong influencing and negotiation abilities.
• High level of integrity, collaboration and stakeholder management capability.
• Ability to build trust and work effectively with healthcare professionals at different levels.
• Fluency in Spanish and English is required.