Marketing Manager-Semi
Publiée le : 2026-01-21
Shanghai East China Mainland China
CDI
Semiconductor
- 5-Year Market Map: Size the total and serviceable ✳ market; keep a living inventory of consumables & tools.
- Growth Engine: Turn customer pain-points into soft-pad and advanced-packaging opportunities, then drive them to a signed execution plan.
- Trend-to-KSF: Translate 1-, 3-, 5-year trends into product, service & experience KSFs; co-create the roadmap with Segment Managers.
- Competitive Radar: Maintain a real-time “player-share-playbook” dashboard benchmarked against KSFs; refresh monthly.
- Customer Face-Time: Ride with regional sales, deliver tailored TRMs & launches; own zero-friction sampling, logistics & support.
- China Upsell Kit: Assemble a plug-and-play upgrade package with internal & ecosystem partners in ≤6 weeks.
- Voice of Customer: Run top-to-top cadence—strategic insights quarterly, product feedback monthly.
- Ecosystem Leverage: Source, contract and co-sell with local ✳ partners; deliver ≥20 % new pipeline YoY.
- Regulatory Sentinel: Track China rule changes in real time; secure permits ahead of every business move.
- STEM or business degree
- 10 yrs sales/marketing incl. 5 yrs semiconductor
- Proven value proposition, pricing, selling, industry-analysis chops
- Influences without authority, hits targets
- Clear communicator & storyteller; fluent English + Mandarin
- Travel 30–40%, Office-suite ready