Ecommerce Marketing Manager

Ecommerce Marketing Manager 📍 Mexico City

🔊 At Morgan Philips Specialist Recruitment Mexico, we are looking for a Ecommerce Marketing Manager, based in Mexico City for a Retail Tech company 🗣️

🔎 We are looking for these Skills & Capabilities 💼

o Strong aesthetic sense, detail-oriented, user-experience sensitive.

o Results-driven, capable of independently managing the end-to-end

process from translation & design to launch.

o Quick learner, able to stay updated with evolving AI design tools.

📝 What will your key responsibilities be?

1. Asset Localization & Translation

Receive raw product images, copy, videos, etc. from HQ. Perform Spanish localization and cultural adaptation to ensure content aligns with Mexican market practices and platform guidelines.

2. In-Platform Marketing Operations

Execute in-platform marketing activities across Amazon, Mercado Libre, TikTok Shop, etc., including campaign page launches, promotion tag setup, and placement submissions to drive exposure and conversion.

3. Banner & Visual Asset Design

Independently design and upload banners, pop-ups, promotion tags, landing pages for campaigns and new product launches. Ensure proper display on both mobile and web across platforms.

4. Official Store Management

Maintain and optimize Official Stores on all platforms (homepage decoration, brand story, category navigation, campaign pages) to improve conversion and brand presence.

5. Listing & A+ Optimization

Optimize product listings (copy, image order, keywords) to improve search ranking.

Design and upload A+ Content / EBC using rich media to enhance product messaging.

6. Official Website Design & Management

Manage brand website / TPMX official site design, layout optimization, and content updates aligned with platform campaigns.

7. AI Design Tools Application

Actively use AI design tools to quickly generate creative assets, enhance backgrounds, resize banners, and improve design efficiency.

8. Cross-functional Collaboration

Work with operations, advertising, and product teams to rapidly produce platform-specific visual assets based on HQ materials and local needs.

⚠️ Remember:

1. Experience

Minimum 2 years in e-commerce design, e-commerce marketing, or in-platform operations; cross-border e-commerce (Amazon/MELI/TikTok) experience preferred.

Proven experience in Official Store decoration, A+ design, or banner design is a strong plus.

2. Language

Fluent English as a working language (for HQ communication and reading platform guidelines).

Spanish literacy (reading and writing) to accurately localize HQ English assets into Spanish for the Mexican market.

3. Design Skills

Proficient in traditional tools like Photoshop, Illustrator.

Strong preference for candidates who can use at least one AI design tool (Midjourney / DALL·E / Adobe Firefly / Canva AI, etc.) to assist in design.

4. Platform Familiarity

Familiar with image upload specs, A+ backend, store decoration tools, and banner size requirements on Amazon, Mercado Libre, etc.

Understanding of mobile vs. web visual adaptation principles.