Brand Manager
Posted on: 30/07/2026
Bangkok Thailand
Temporary/Contract
FMCG
Your Responsibilities
As a Brand Manager, you will play a pivotal role in shaping and driving the brand strategy for our portfolio of leading FMCG products. Your key responsibilities will include:
- Developing and executing comprehensive brand plans to achieve business goals and market leadership.
- Conducting market research and consumer insights analysis to inform brand strategy, positioning, and messaging.
- Leading product launches and managing the life cycle of existing products to maximize profitability and market share.
- Collaborating with cross-functional teams including Marketing, Sales, Product Development, and Supply Chain to ensure alignment and execution of brand initiatives.
- Overseeing the development of marketing communications and promotional campaigns, ensuring consistency and alignment with brand values.
- Monitoring brand performance metrics and analyzing data to identify opportunities for growth and areas for improvement.
- Managing relationships with external agencies and partners to drive brand initiatives forward effectively.
Your Profile
We are seeking a proactive and data-driven individual with a passion for brand management in the FMCG sector. The ideal candidate will possess:
- A Bachelor’s degree in Marketing, Business Administration, or a related field; MBA is a plus.
- A minimum of 3-5 years of experience in brand management, preferably within the FMCG industry.
- Strong understanding of marketing principles, market dynamics, and consumer behavior.
- Proven track record of successful brand strategy development and execution.
- Exceptional analytical skills with the ability to interpret data and market trends to drive decision-making.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively across various functions.
- Creative mindset with a strategic approach to problem-solving.
The Offer
In return for your expertise, we offer a dynamic and innovative work environment where you can make a significant impact. You will enjoy:
- Competitive salary and performance-based incentives.
- Comprehensive benefits package, including health, wellness, and retirement plans.
- Opportunities for professional development and career advancement within a global organization.
- A vibrant company culture that values diversity, teamwork, and creativity.
- The chance to work with some of the most recognized brands in the consumer goods sector, contributing to their growth and success on a global scale.