Marketing Manager (Thai FMCG)
Posted on: 29/05/2026
Bangkok Thailand
Permanent
FMCG
Your Responsibilities
As a key leader in our organization, you will steer the marketing strategy and initiatives within the fast-moving consumer goods (FMCG) sector. Your primary responsibilities will include:
- Developing and implementing End to End from consumer insights to marketing strategies that align with the company’s business objectives and drive growth in competitive markets.
- Leading and managing a diverse marketing team, fostering an agile working environment.
- Conducting in-depth market analysis to identify trends, consumer insights, and opportunities for new product development or enhancement of existing offerings
- Overseeing the planning and execution of integrated marketing in holistic view both Offline and online campaigns across multiple channels, including digital, social media, and traditional platforms
- Performance focus marketing ensuring cost effective spending of budgets allocation and resources.
- Establishing performance metrics and KPIs, analyzing results, and adjusting strategies as necessary to maximize effectiveness and reach business goals
Your Profile
We seek an experienced marketing professional with a proven track record in the FMCG industry with START- UP mindset.
- A bachelor’s degree in marketing, business administration, or a related field; an MBA or advanced degree is preferred.
- A minimum of 15 years of progressive experience in marketing roles, with at least 5 years in a leadership capacity.
- Strong understanding of the FMCG landscape, including consumer behavior, market trends, and competitive dynamics.
- Demonstrated success in developing and executing innovative marketing strategies that drive brand awareness and revenue growth.
- Proficient in Performance marketing tools and techniques, with a strong understanding of data analytics.
- A creative, results-driven mindset, with the ability to think strategically while managing day-to-day marketing operations.
The Offer
In joining our innovative team, you will be offered a competitive salary and benefits package that including a dynamic and collaborative work environment that encourages creativity and out-of-the-box thinking
We look forward to welcoming a passionate marketing leader who is eager to drive our brand forward and create exceptional consumer experiences.